PlaystormingPlaystorming is an online multiplayer platform developed for Elma Research to run qualitative research and team building activities. A moderator puts forward questions, drawings, votes and exercises through two modes, PharmaRace and GameFlow. The platform manages teams and leaderboards, collects the answers and organises the data into reports available from a dashboard.

ongoing

Digital Product / Multiplayer / Data Collection / Gamification

Customer: Elma Research Srl

Capabilities: Real-Time Development, Backend Development, Art Direction, 2D/3D Art, Unity 3D

Platforms: Web

Research becomes participationPlaystorming splits participants into teams and triggers questions, drawings, choices and collaborative activities.The moderator runs the session while the system collects the data produced.The moderator's viewThe participant's viewPharmaRace or GameFlowPharmaRace uses a board and a digital die to pace the activities.GameFlow drops the fixed route and lets the moderator choose the order of the content freely.Configure, collect, analyseA dashboard lets Elma Research build sessions, define content and manage the games.Real-time leaderboards and final reports support qualitative research, competition and team building.